Wülfe Marketing
Wülfe Marketing
Wülfe Marketing

ABOUT

Killer marketing for

ambitious organisations.

It’s always been about taking ideas, and making them impactful.

Wülfe began in 2019, founded by Ben and Tyla Yong, husband-and-wife team, with a shared vision to create something bold and meaningful in the marketing agency space.

From the start, Wülfe was built on a foundation of ambition and conviction. Our approach resonated with ambitious partners looking to break away from the status quo. Together, Ben and Tyla have crafted an agency culture that thrives on collaboration, bold thinking, and a relentless drive for excellence.

Being a family-owned business, Wülfe carries a sense of closeness and authenticity in everything we do. We’re dedicated to putting people first—our partners, our team, and the communities we impact. Our approach is personal because, at the heart of it all, Wülfe is personal.

Over the years, Wülfe has evolved, but our mission remains the same: to deliver killer marketing for ambitious organisations.


We push boundaries, ask the tough questions, and create with purpose. For us, marketing is more than just campaigns or strategies—it’s about making a real impact, telling stories that matter, and leading with courage every step of the way.

Our Culture.

Challenge the Status Quo.

We can't stomach mediocre and constantly challenge industry 'norms'. We don't do what's comfortable. We execute strategy, content, and marketing efforts that push boundaries and cut through the noise. Working across a range of industries, campaigns and clients, this cross-pollination allows us perform as the marketing swiss army knife your organisation needs.

Devoted to People.

We are family owned, and dedicated to putting people first. Our own people, and your people too. We seek opportunities out of our comfort zone and are constantly inspired and encouraged to stretch. We care about each other, trust one another, and have a policy of absolute honesty. We make it a priority that work should be enjoyable and fulfilling.

See the Good.

We are expectant of only the best, always looking at things with a positive eye and an open mind, purposed and driven to see the silver lining. When things don’t go to plan we foster a culture of intentional positivity, allowing us to look toward the horizon knowing that everything we encounter offers us an opportunity. In the end, we think it's just an easier way to do business.

Create Lasting Impact.

We know our purpose; to share your message with authentic impact. Our team are focused and determined, embracing creativity to cultivate change. Your business has a story yet to be written. Our job is to help you put pen to paper, awakening a fluent and compelling narrative that truly aligns with your vision and ambitions. 

PEOPLE

We couldn't (and wouldn't) do it without them.

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